Chase Society

Daily TCG Market Intelligence

New ReleasesNews / Today

The Full 30th Celebration Product Lineup Just Dropped

The full English 30th Celebration lineup is here: the Elite Trainer Box, Ultra-Premium Collections, battle decks, and every exclusive promo, all landing September 16.

By Chase Society Desk

The full English 30th Celebration lineup is here, and it rolls out from September 16 through November 6.

Every product carries its own exclusive promo, and there are a lot of them. Pokemon's product showcase paired each box with the card it holds, so here's the lineup grouped that way.

Day one, September 16

The Pokemon ex Box comes in two builds, each with its namesake promo and an oversize version of the same card.

The Tech Sticker Collection also splits in two, one fronted by Alolan Exeggutor and one by Lucario, each with a foil promo and a sticker sheet.

The Poster Collection brings the three Kanto legendary birds and a poster featuring 160-plus cards from the set.

The Elite Trainer Box (ETB) leads the day with nine boosters and a full-art Nidorina.

The Pokemon Center version of the ETB packs eleven boosters and a second Nidorina with the Pokemon Center stamp. The Knock Out Collection rounds out the day with two packs, an Eevee promo, and a commemorative coin.

October 2: bundles and tins

A second wave is all pack value and no exclusive promo: a six-pack Booster Bundle, a nine-pocket Binder Collection, and ten mini tins split across the day and night theme.

October 30: the battle decks

The Espeon ex and Umbreon ex Battle Decks finally show the English Victini and Zeraora illustration rares that had been riding along unrevealed since the Japan reveal. Each is a 60-card all-foil deck.

November 6: the premium wave

The chase end lands last, the same day Delta Reign brings Mega Rayquaza to shelves. The two Ultra-Premium Collections (UPC) carry the day and night Pikachu ex in the new Futuristic Rare treatment, paired with the Espeon ex and Umbreon ex Special Illustration Rares (SIRs).

Mew and Mewtwo each anchor a Figure Collection with a sculpted figure and a foil promo, and the Ditto Premium Collection brings a foil Ditto with an acrylic display.

What we're watching

Every promo here is gated behind a specific box, not pulled from packs. That's the Celebrations shape: in 2021 the packs got printed into the ground while the sealed held, and the Celebrations Elite Trainer Box still trades around $386 today.

With this many exclusive promos across this many boxes, the gated product is where the demand has to go. The print run is the number that decides it, and we won't see allocations until closer to release.

We're tracking every product on the 30th Celebration set page as pricing lands. Watch the promo boxes over the packs, and watch the print run hardest of all.

The Daily Chase

Get the next one in your inbox.

Daily TCG market intelligence. Read in five minutes. Free.

Keep reading